Ralf’s interests, core competencies and unique skill sets are founded on a broad set of experiences over several decades in destination resort management, several businesses he founded/operated along the way, and a broad network of colleagues and associates with whom he collaborates as needed.
Garrison’s early career spanned several resort-community management jobs helping build and establish today’s destination resort marketing, enabling technology platforms and underlying tourism infrastructure. In the late ‘80’s, Garrison founded Advisory Group of Denver - a strategic marketing services company - as a platform for his services and incubator of several of his own tourism-travel businesses – See Advisory Group, including The Mountain Travel Symposium series and more recently DestiMetrics – a destination travel research company, sold to Inntopia/DestiMetrics, several years ago.
Now, several years after the Covid Pandemic shuttered much of the travel industry and a new set of economic and geo-political challenges are in play, Garrison is focused on helping tourism dependent businesses and their public-sector representatives plan the road to recovery and an emerging new reality. “I’m most interested in contributing at the table where planning and strategic decision making is being conducted, among and between private and public sector representatives for the greater good of all concerned and a credible, objective, evidence-based third party perspective can be helpful,” he concluded.
Research Analytics: Ralf's experience and knowledge of modern-day research and analytic tools - derived from his decade founding and operating DestiMetrics - give him unique qualifications to help design and implement research metrics that measure performance and map progress down the road to recovery.
Insights and Application: Garrison’s extensive experience, broad fact base and contributions to industry thought leadership, enable him to provide unique insights, interpreting the research about “why it matters" and interpretating the resulting story to community stakeholders and decision makers.
Telling the Story: A gifted orator and natural storyteller, Garrison helps clients frame their story and is often called to conduct presentations, workshops and educational forums in addition to his public writing and speaking engagements. His presentation style has been described as “a natural storyteller, witty, sometimes irreverent, but rarely boring.
Expressions of interest are invited and services are available on a one-time project specific basis, or longer term more permanent basis.
Larger, and multi-disciplinary project work is led by Garrison using the platform of his Advisory Group of Denver, its administrative and technical resources and a broader network of industry colleagues and associates that can be assembled to match client requirements, so “you only pay for what you need,” he concluded
Fees are based on circumstance and value provided. Satisfaction is guaranteed.
There You Have It!